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Let’s work together
If you have a website or mobile app idea in mind or you need some advice about product design, feel free to contact me.
kuldeeptripathi611@gmail.com
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Kuldeep Tripathi
Lead Product Designer
Making people happy by
making things simple
kuldeeptripathi611@gmail.com
Phone
9152476207
Address
Mumbai, India
Tools
Figma
UI Design, prototyping
Adobe XD
UI Design, prototyping
Notion
Project managment
Languages
Professional working
English
Native
Hindi
Native
Marathi
Experience
Product Design Lead
Axis AMC
Apr 2024 -
Present
Mumbai, India
Leading end-to-end product design and UX strategy for Axis Mutual Fund's web and mobile
applications, serving 5.1M+ monthly users (2.1M web + 3M app), including 1.2L web and
1.8L app logged-in users.
• Managing and mentoring a team of 8+ product and UI/UX designers, driving design
excellence, ownership, and process maturity.
• Defined and executed design strategy for key fintech products, ensuring alignment with
business goals, user needs, and compliance standards.
• Ideated and launched the Micro Investment Module (10 SIPs at once), driving a 53% YoY
increase in Digital AUM and a 23% rise in new SIP registrations.
• Led the redesign of high-impact user journeys (Login, Onboarding, KYC, Payment, Thank
You), achieving a 30% increase in successful transactions.
• Reduced friction in the payment experience, resulting in a 10% reduction in payment
failures.
• Built and scaled a design system with reusable components, tokens, and UI patterns,
reducing design and handoff turnaround time by 15 days.
Drove digital adoption, customer retention, and engagement through data-driven UX
improvements and user-centered design principles.
• Partnered closely with Product Managers, Engineering, Business, Marketing, and
Compliance teams to deliver compliant, scalable and high-performing digital experiences.
Sr. UX Designer
Arham Labs
Aug 2021 - Mar 2024
Mumbai, India
Collaborated with cross-functional teams to design products from concept to production, including user research, wireframing, prototyping, and testing
Designed user interfaces and experiences for web and mobile applications
Created wireframes and interactive prototypes to visualise design concepts and test usability
Developed design systems and style guides to ensure consistency across products
Worked closely with development teams to ensure designs were implemented correctly
As a single point of contact, I managed multiple projects and clients simultaneously.
UI/UX Designer
Argience
Jan 21 - Aug 2021
Mumbai, India
Assisted in the development of new products, including user research, wireframing, prototyping, and testing
Created design concepts and mockups for web and mobile applications
KT
UI/UX Designer
Freelancer
Aug 2019 - Dec 2020
Mumbai, India
Education
BSc Computer Science
2016 - 2019
HSC (Science)
2014 -2016
Skills
Design
Leadership and mentorship
Prototyping and Testing
Design thinking and problem-solving
Team Management
Client Management
User
Experience
Product Design
Design
System